Our Sex Educator & Adult Wellness Team

Our content is reviewed by a team passionate about body-safe, evidence-based adult wellness education for New Zealanders. Every collection guide, FAQ and blog post on Naughty Hut is written or reviewed against current sexual-health research, NZ regulatory standards, and decades of combined product experience across the adult-retail industry.

Why we publish education alongside products

The adult-retail industry has historically been short on honest, accessible information. Buyers in New Zealand have often had to choose between marketing copy (designed to sell) and clinical literature (often dry and inaccessible). We sit in the middle: a body-safe, plain-language voice that explains what each product is, how it works, who it's for, and how to use it safely.

Every collection page on Naughty Hut includes a buyer's guide, materials and care information, and a frequently-asked-questions section. Every blog post is written for adults who want to make an informed decision before they buy.

Our editorial standards

  • Body-safe materials first. We only recommend medical-grade platinum-cure silicone, borosilicate glass, ABS plastic, and stainless steel for internal use. Where we mention TPE, TPR, jelly or PVC, we flag the porosity issue clearly.
  • Evidence over hype. We cite industry research from Grand View Research, Fortune Business Insights, Technavio, and peer-reviewed sources (e.g., the Oxford Academic Google Trends study on global sex-toy interest) rather than relying on brand marketing.
  • NZ-specific guidance. Every guide is written for New Zealand readers — NZ Post and courier shipping, NZ pricing in NZD, NZ regulatory context under the Films, Videos, and Publications Classification Act 1993, and NZ retailer landscape.
  • Plain language, no euphemisms when clarity is needed. We use the correct anatomical and product terms. We don't dress up information to make it more comfortable; we make it accurate and respectful.
  • Inclusivity by default. Our content covers cisgender, transgender, non-binary, queer and straight readers. Packers, STPs, strapless strap-ons, body-safe pegging and beginner anal play are treated with the same care as any other category.
  • Last-reviewed dating. Every collection page and blog post carries a 'last updated' date so readers can see when the information was last checked.

What we won't do

  • We don't make medical claims. Our content is wellness and lifestyle education — not medical advice. If you have a health condition, see a registered GP or sexual-health clinician.
  • We don't promote products with porous, non-body-safe materials or unverified safety records.
  • We don't use shame-based marketing. Sexual wellness is a normal part of adult life and our copy reflects that.
  • We don't sell to anyone under 18. R18 age verification is enforced at checkout.

How we review our content

Our team reviews the full collection catalogue and blog every quarter against:

  • Current global adult-toy industry research (Grand View Research, Fortune Business Insights, Global Market Insights, Technavio, Business Research Insights)
  • The latest NZ-specific regulatory context (FVPC Act 1993, Consumer Guarantees Act, Fair Trading Act)
  • Material-safety best practice from the international sex-positive education community (Dangerous Lilly's resource site, the Body-Safe Initiative, peer-reviewed dermatology literature on silicone biocompatibility)
  • NZ customer feedback and recurring product-care questions from our support inbox

Areas of focus

Our educational content covers, but is not limited to:

  • Body-safe material identification and care
  • Beginner buying guides across all categories — dildos, vibrators, anal toys, strap-ons, packers, glass, fantasy
  • Size and sensation progression (working up gradually for size play)
  • Lubricant compatibility (which lubes work with silicone, glass, latex and rubber toys)
  • Cleaning and sterilisation
  • Strap-on, pegging and harness guidance
  • Gender-affirming product education (packers, STPs, strapless strap-ons)
  • Couples-play introduction
  • NZ shipping, discretion and customer-rights guidance

How to reach us

If you have a question about a product, want a recommendation, or have feedback on our educational content, our NZ-based support team is happy to help. Email us via our contact page — all enquiries are confidential.

Our position on body-safe materials

We believe every adult in New Zealand has the right to know what's actually inside the product they're inserting into their body. Medical-grade platinum-cure silicone is non-porous, hypoallergenic, and the established gold-standard material for internal-use toys. Borosilicate glass and 316 stainless steel are also fully body-safe. We avoid stocking — and recommend against — toys made from porous materials like TPE, TPR, jelly, or unspecified-grade PVC for any internal use, because these materials can trap bacteria and degrade unpredictably over time.

If a product in our catalogue is made from a material other than the above, we will tell you on the product page. We don't hide material specs.

Browse our educational guides

Last reviewed: May 2026. We update this page when our editorial standards or review processes change.